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Website design for B2B ecommerce businesses

TitanStudio, a London web design studio working UK-wide, builds websites for B2B ecommerce businesses. You get a trade-focused storefront, account pricing for approved customers, and a straightforward reorder route. The site is live in 21 days from the day we have your content, with the scope agreed in writing first.

Book a call

Pick a time that suits you. We will confirm by text or email.

Next working days, UK time

30 minute slots

Prefer to talk now? +44 7337 522762

RKB Fruit & Veg website on a laptop
RKB Fruit & Veg website on a phone
A recent build: RKB Fruit & Veg, with its trade-account funnel.

What a weak website costs a B2B ecommerce business

  • Buyers are treated like shoppers

    A consumer shop layout hides what a trade buyer wants: their price, their last order and a one-click reorder.

  • Prices are public or absent

    Showing trade pricing to everyone upsets existing customers. Hiding it entirely forces a phone call for every quote.

  • Reordering is slow

    A buyer who orders the same things every week should not rebuild the basket from scratch each time.

  • Credit is handled in emails

    Account applications and credit decisions that live in inboxes get lost, and good customers wait.

What do business buyers check before they order from a B2B ecommerce site?

  • Whether the site is for businesses

    Clear trade positioning: who you supply, what accounts are for and how to apply, so buyers know they are in the right place.

  • Their own pricing

    Account-specific or tiered pricing once they log in, so they can see what they will actually pay.

  • How reordering works

    Previous orders, saved lists and fast repeat purchasing. A repeat buyer values time over novelty.

  • Account and credit terms

    How to apply, what is checked and what happens next. Describe your process as it genuinely runs.

  • Delivery and lead times

    What ships when, to where, and what the cut-off is. Business buyers plan around it.

What we can build for a B2B ecommerce business

  • A trade portal

    A login area for approved business customers, with account details, order history and saved lists in one place.

  • Pricing tiers for logged-in customers

    Trade prices and account tiers shown only after login, so public visitors see the range and approved buyers see their terms.

  • Fast reorders

    Repeat purchases from previous orders or saved lists, so a regular buyer finishes in moments.

  • Account and credit applications

    An application that collects business details and routes them for your decision. We can scope credit account handling as a capability, shaped to your policy.

  • Application to contract to signature

    Where it fits, a flow where the contract is generated from the application and signed online, as built for RKB Fruit & Veg.

  • Delivery and cut-off messaging

    Cut-offs, lead times and delivery areas shown where a buyer decides, not buried in terms.

What a great B2B ecommerce website includes

  • Clear trade positioning on the homepage
  • A trade account application
  • Login-only pricing where you want it
  • Order history and saved lists
  • One-step reorders
  • Credit application route, if you offer credit
  • Delivery areas, lead times and cut-off
  • Minimum order information
  • Invoices and documents in the account
  • A contact route for account managers
  • Fast loading on mobile

How is B2B ecommerce web design different from consumer ecommerce?

B2B ecommerce web design is built around repeat buyers with accounts, not one-off shoppers with a card. The buyer is usually reordering, often on agreed terms, and often buying for someone else. The site should respect that.

That changes the build. Prices may depend on who is logged in. Reordering matters more than browsing. Applications and approvals replace instant checkout. When we build websites for B2B ecommerce businesses, we start from the buyer's weekly routine rather than a standard shop template.

What does a trade portal include?

A trade portal gives approved business customers their own space: pricing for their account, past orders to repeat, and the details they would otherwise ring about. Public visitors see the range and how to apply.

Account pricing tiers appear only after login. Credit accounts and application handling can be scoped as capabilities, shaped around your policy and your systems. We are clear up front about what a build covers and what depends on your accounting or stock software, and we agree that in writing before work starts.

How much does a B2B ecommerce website cost?

A B2B ecommerce site is scoped per project, with no fixed packages. The big drivers are the size of the catalogue, how pricing tiers work, the integrations needed with your stock or accounting software, and whether you want applications, contracts and e-signature.

You get a fixed written quote within 24 hours of enquiring. Where the project is straightforward, the site is live in 21 days from the day we have your content, and you own the site and all assets.

The trade-account funnel, built and running

A real wholesale build, from first visit to e-signed contract.

RKB Fruit & Veg website

B2B food wholesale, London

RKB Fruit & Veg rkbfruitandveg.uk

A marketing site and an end-to-end trade-account funnel for a London fresh-food wholesaler. From first visit to e-signed trade contract, the whole journey runs through one system.

  1. 01A trade-account application that qualifies the business before it reaches the sales team
  2. 02The trade contract generated from that application, so nobody retypes a field
  3. 03E-signature built into the funnel, so an account can be opened at 11pm with no one awake
  4. 04A full product range across six categories, with a live order cut-off countdown

How does it work?

  1. 01

    A short brief

    A call about your range, your customers, your delivery area and how accounts are opened today.

  2. 02

    Your content

    You send the product list, photos, delivery details and terms. We write and organise the rest.

  3. 03

    Build and review

    We design and build the site and the application flow, you review it, and we refine it with you.

  4. 04

    Go live

    Enquiry and application alerts are set up, then your site goes live.

Live in 21 days from the day we have your content.

Related websites we build

See all of our wholesalers and distributors website design.

Questions, answered

Can prices show only to logged-in trade customers?

Yes, that is a capability we can build. Public visitors see the range, and approved customers see account pricing after login. We scope the tiers with you.

Can customers reorder previous orders?

We can build order history and saved lists with fast repeat purchasing. Exactly how it connects to your stock system is agreed during scoping.

Can you handle credit account applications?

We can build an application route that collects details for your decision. Whether and how you offer credit is your policy, and the site reflects it.

Can the contract be generated from the application?

Yes, where it fits. We built an application, generated contract and e-signature flow for RKB Fruit & Veg, a London food wholesaler.

Do you connect to accounting or stock software?

Sometimes. It depends on the system, so we confirm what is possible and put it in the written quote.

How quickly can it go live?

Live in 21 days from the day we have your content for a straightforward scope. Larger integrations are agreed in writing first.

Build the portal your regular buyers want

Tell us how your customers order and we will return a fixed written quote within 24 hours.

Live in 21 days from the day we have your content.

Book a call

Pick a time that suits you. We will confirm by text or email.

Next working days, UK time

30 minute slots

Prefer to talk now? +44 7337 522762

Last updated 28 October 2026